Implementing communication strategies on social networks
Being on social networks today is very important. Having a good communication strategy and a good presence means the potential to increase your sales audience. It also provides better service, outperforms competitors and creates the potential to be the first choice for customers.
But how can social networks guarantee profits?
Online presence
Through social media networks, we can promote ourselves and be known to the general public. The number of users of social networks is increasing every year, and there are currently more than 3.2 billion SNS users. Facebook leads with 2.3 billion users, with an increase of 37 million new users in 2018. Following that, YouTube gained about 2 billion users and Instagram achieved its goal of 1 billion active accounts.
If it doesn’t exist, it doesn’t exist. Six years ago, Facebook had about 3 million users. It has grown to 5 million in 2017 and 6 million in 2018. Competition is fierce, but non-existence means uncompetitive and not on the market.
Social networks influence people’s lives and people’s choices. The average world time spent on social media is 2 hours and 24 minutes (the average in Japan is only 36 minutes), so the product is interesting and valuable like wolf winner online casino, and if it’s not on social networks, it exists because no one knows it. plug.
Brand awareness
The combination of social network presence and good communication strategies helps to promote the brand. The more famous and well-known the brand, the more clients are willing to pay.
Increasing awareness of the value of a product increases profits because more people are willing to pay more for that product. To reach more people for a brand like online casinos newzealand requires a presence on social networks.
Innovation
Being trendy and always relevant gives the impression of being a leader in our sector. Not being listed on social media or not knowing the latest market trends gives the impression of being an outdated, non-customer-oriented company. This creates a negative perception of the company’s products.
Customer relationship
Retaining customers is cheaper than acquiring new customers. Through social media, we have the opportunity to interact with our customers, collect and listen to their feedback, and maintain constructive communication with them to create mutual trust. Paying attention to the customer makes the customer feel special, listen and understand. This raises a positive sentiment toward the brand. By listening to and analyzing customer feedback, you can gain important insights into the direction you should take, the development of new products and ideas, and your tastes and needs.
Being on social networks is fundamental because it can drive not only our products but our mission and value to reach people with similar values. This increases the percentage of potential customers compared to traditional promotional strategies that are affected. To an audience that is not completely targeted.